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University of Wisconsin-Madison Design Summit 3

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Filene Research Institute sponsors the University of Wisconsin-Madison's Design Summit 3 on Thursday, February 20, 2014 from 4:00 - 7:00 p.m. CST. The summit intends to enhance interdisciplinary collaborations, strengthen design community, and explore future business and community opportunities related to design at UW-Madison.

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Speakers include:


  • Dave Franchino, President, Design Concepts
  • John Wiley, Former Chancellor, UW-Madison

Keynote: “What’s the Human in Human-Centered Design?”

  • Michael Shanks, Professor, Classics Department,, Stanford University

Pecha Kucha Presentations

  • Andrew Sather, CEO, Span
  • Steve Baumann, Industrial Design Director, Trek Bicycle
  • George Hofheimer. Chief Research and Innovation Officer, Filene Research Institute
  • Cynthia Bachman, Vice President of Engineering, Kohler
  • Jennifer Angus, UW Design Studies Department
  • Daniel Kleinman, UW Graduate School and Department of Community and Environmental Psychology
  • Alice Gustafson, UW Office of Finance and Administration
  • Jon McKenzie, UW DesignLab and Department of English

Deans' Forum and Closing Remarks 

  • Paul DeLuca, Provost and Vice Chancellor for Academic Affairs 
  • Darrell Bazzell, Vice Chancellor for Finance and Administration 
  • Soyeon Shim, School of Human Ecology
  • François Ortalo-Magné, School of Business 
  • Craig Benson, College of Engineering and Office of Sustainability
  • Karl Scholz, College of Letters & Science 
  • Jeffrey Russell, Division of Continuing Studies 
  • Norma Saldivar, Arts Institute