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Wisconsin Ideation Local Development (WILD) Group

Wisconsin Credit Union League and Filene joined credit union innovators through Wisconsin Ideation Local Development (WILD) for a fourth year! Credit union leaders across Wisconsin have come together over a six-month period to solve big challenges faced by members and community members. Using The Filene Method of Innovation™ and Human-Centered Design Thinking concepts; Innovators create and build actionable and tested ideas.

For nearly 90 years, The League has been steadfastly dedicated to its core purpose: promoting The Credit Union Difference. Through a commitment to excellence, honesty & integrity, risk-taking, balance, and unity, we are proud to support Wisconsin's credit unions and Wisconsin's credit union members.

Concept Documents from the 2024 Wisconsin Ideation Local Development (WILD) Group

We engaged with credit unions leaders over a six-month period to solve big challenges faced by members and community members. Here are the solutions they created!

TEAM INNOCONNECT

Onboarding Communication Kit

Berenice Valadez – Blackhawk Community Credit Union

Jennifer Tucker – Fort Community Credit Union

Matthew Mysliwiec – Altra Federal Credit Union

Melissa Janssen – Royal Credit Union

Randi Strangstalien – Westby Co-Op Credit Union

Sydney Schulze – Blackhawk Communityu Credit Union

Focused on bringing credit unions back to the basics to achieve new member stickiness. InnoConnects innovative solution provides a simple frame that can be implemented completely or one at a time. The onboarding kit will give your credit union simple tools that will allow you to customize your members’ experience with your current product offerings. The hypothesis - you will see deeper new member engagement.

TEAM SOAR

PowerWell Dashboard

Emily Ruffini – Blackhawk Community Credit Union

Janel Thoune – CoVantage Credit Union

Kristyl Martin – Blackhawk Community Credit Union

Madeleine Vincent – Fort Community Credt Union

Joanna McGinn – Heartland Credit Union

Alec Adsit – Westby Co-Op Credit Union

Deeply passionate about financial well-being for all, team Soar aims to support credit unions with exsisting financial wellness programs to determine their effectiveness. The PowerWell dashboard will allow credit unions to make improvements their financial wellness programs utilizing core data to understand if their member finances are actually imporiving as a result of their participation. This goes beyond the credit score!

Concept Documents from the 2023 Wisconsin Ideation Local Development (WILD) Group

We engaged with credit unions leaders over a six-month period to solve big challenges faced by members and community members. Here are the solutions they created!

TEAM MICR

Bridge the Gap

Alexandrea Auch - Badger Globe Credit Union

Courtney Ramos - Blackhawk Credit Union

Ryan Marshall - Blackhawk Credit Union

Taylor Tarras - Royal Credit Union

Whitney Townsend - Fort Community Credit Union

Team MICR has a passion for serving the underserved communities in Wisconsin, specifically the Hispanic community. Seeing a real need for accessible and familiar services for immigrants, Team MICR set out to solve this challenge. What they learned is that its not always about a product, but rather building trusting relationships that truly matter.

TEAM POD

The Pulse

Ashley Woodhouse - Fort Community Credit Union

David Norgaard - Royal Credit Union

Nancy Mandell - Blackhawk Credit Union

Olivia Buell - Connexus Credit Union

Sierra Randall - Corporate Central Credit Union

After hearing about the hardships that their coworkers experienced, Team POD sought to answer the question: How might we promote holistic employee wellness within credit unions? They created The Pulse, a comprehensive and interactive wellness website offering credit union employees the convenience of a one-stop shop for all their wellness needs. This program provides a pulse on the overall wellness and morale of the organization, which directly impacts member service and promotes employee wellness in all areas of life.