Demographics is destiny. Credit unions face myriad marketplace uncertainties, but one thing is certain: Existing members will always grow older. Demographic shift is one of the few sure things in the world of business. Generation Y, commonly understood as those born between 1980 and 1995, comprise the largest demographic surge since the late 1940’s and already they are reshaping both the workplace and the marketplace. Understanding their needs on a local and specific level will help credit unions attract and retain Generation Y members.
Report #408 | | From the Archives | Members
Personal financial management (PFM) is one of the most promising technology trends in banking. This report provides critical insights on this emergent consumer need.
Report #399 | | From the Archives | Members
Middle-income consumers have distinct needs when it comes to personal investment opportunities. By understanding the financial preferences of middle income consumers, credit unions will be adequately equipped to better serve members interested in wealth management services and products.
Report #376 | | From the Archives | Members
In the year 2025 credit unions will operate on a financial landscape that bears little resemblance to the system of today. Technological disruption, increased regulation, changing consumer behaviors, and asset growth will all contribute to the reshaping of the global financial ecosystem.
Report #359 | | From the Archives | Members
Credit unions and other cooperatives should work better together. Credit unions would win more members and growth opportunities, and cooperatives could earn billions in extra income over time by moving deposits to their cooperative cousins.