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i3 Concept |


  • David Birky EVP Chief Strategy Officer at Interra Credit Union
  • Paul Farmer Director of Continuous Improvement at Veridian Credit Union
  • Kathy Martin Senior Vice President Development & Support at Directions Credit Union
  • Lauren Fogarty Chief Digital Strategies Officer at Christian Financial Credit Union
  • Corina Watts Marketing Director at University Federal Credit Union

The Opportunity: Consumers do no have the opportunity to purchase financial products at an exceptional value through social buying networks, despite the increasing popularity of these sites.

The Solution: Using existing social shopping sites such as or, credit unions can attract both new and existing members with deeply discounted offers on financial services

Getting Started: Contact us to learn more about this idea from Filene i3.

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