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i3 Concept |


  • Ray Springsteen President/CEO at Fort Knox FCU
  • Michael Warrell CEO at ValleyStar Credit Union
  • Michael Hostetler VP, Marketing at Crane Federal Credit Union

eBrochures (now Leeflet)

Sponsored by Michael Hostetler, Finance Center Federal Credit Union, IN.


As credit unions change they must update paper brochures, rendering their current inventory useless.


Send and update brochures to members automatically and electronically.

Test Results:

Some of the most important findngs:

  • Open rate for all eBrochures: 70%
  • Click through rate for all eBrochures: 25%

Getting Started: ebrochure is now Leeflet! For further information about piloting at your credit union, click here.