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i3 Concept |


  • Chris Chippindale SVP, Northern Operations at Ent Credit Union
  • Sharon Gaugler Chief Lending Officer at A+ Federal Credit Union
  • Betsy Sommers SVP at Seasons Federal Credit Union
  • Joni Walker Branch Manager at Park Side Financial Credit Union


Credit unions need new ways to strengthen their core auto lending business through member advice and education.


Auto ownership costs, repair expense estimates, and a network of trusted mechanics give members critical information at their fingertips.

Test Results:

Piloted by three credit unions and moved into the i3 lab for further development.

Getting Started: Contact us to learn more about this idea from Filene i3.